About us

smartimpact is a dynamic CRM agency founded in 2007. We are experts in providing and supporting elegant and effective CRM systems for organisations of all sizes where members are at the heart of your business.

We understand the unique needs of membership organisations, whether your members and companies themselves or individuals, but we don’t adopt a ‘one size fits all’ approach. We learn what is important to you and create solutions that solve your problems.


Graphic giving overview about Smart Impact


Microsoft Dynamics specialists

We specialise in using Microsoft Dynamics to build our CRM systems, giving you a reliable and familiar platform. If you’ve used Microsoft products, you’ll be at ease with our systems.

Known for our quality

Quality is at the centre of everything we do. Our focus on this and track record of success means that smartimpact is often appointed to drive project turnarounds or re-launches for existing but underperforming CRM systems. We do this directly for organisations and also on behalf of a range of leading IT services companies.

How we work

We work with you to scope and understand your requirements. We jointly develop a project plan to cover all aspects of implementation including integration with websites and other systems, training and data migration.


Diagram to explain the project process


You have a dedicated project manager and development team who will work with you closely to understand your specific needs and ensure that the project is built to your brief, on time and on budget.

Once your requirements have been scoped, we configure the system and work with you to test it to ensure that it works how you want it to. Only once you are happy with it does it go live, supported by staff training and our on-going support package, whichever you choose.

An average project takes 4-6 months from start to finish but every project is unique so this is simply a guide.